Al Mansoori Company

Introduction Al Mansoori is an Abu Dhabi based engineering company that offers oilfield services in the Middle East. It has 15 branches in the UAE region and more than 800 employees from different backgrounds. This company believes that its certification was motivated by its professional staff and high quality services that enabled it to have a fully-integrated HSEQ management system. This discussion presents the values, ideas and culture of Al Mansoori that make it stand out amongst its peers.Advertising We will write a custom essay sample on Al Mansoori Company specifically for you for only $16.05 $11/page Learn More Values The staffs of Al Mansoori believes that quality standards in terms of health, safety and environment cannot be compromised, and they work hard to ensure their practices, services and products reflect the need to ensure there is security of staff, clients, property and the environment. They believe that integrity, strong ethical valu es, transparency and commitment to serve are the driving forces that help this organisation to maintain a strong and unique culture. Moreover, it values its employees as the most important aspect that determines its future. In addition, its values highlight the need for respect, fairness, trust and dignity as important issues that promote teamwork and coordination amongst its employees. These values ensure this company uses modern technology that does not have negative impacts on the environment. In addition, Al Mansoori ensures its procedures respect human dignity and do not violate the regulations of any country that allows it to establish a branch within its territory. These values are important in distinguishing the culture and operation of this company from others. Ideas This company is promoting ideas that will help others to increase their profits and improve their performance by respecting their employees and ensuring that they are treated properly. The need to ensure that a ll employees are respected regardless of their positions in this company makes them happy and comfortable in their places of work. This company believes that these people are important in determining the success of its activities. Therefore, it places their dignity first and ensures that nobody is unhappy at his or her place of work.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In addition, it emphasises on the need to observe security standards to ensure employees are safe. This is an important requirement in the engineering industry and helps employees to be safe in offices and on the fields. An outstanding aspect about Al Mansoori is that it emphasises the need to have quality health, safety and environmental standards. It uses environment-friendly practices that ensure its engineering activities promote and sustain natural life. It advocates for excellence in practices, performance a nd operations of companies to ensure they meet their targets. The video claims that the employees of this company are motivated to work hard because they are passionate and enthusiastic about their responsibilities. They are committed to instill professional values, offer quality services to customers and develop careers and talents. This shows that this company does not only focus on its objectives to generate profits but also on the need to equip employees with the skills and knowledge that are important in offering quality services and boosting personal development. The managers argue that team work and positive work spirit are nurtured through mutual trust, respect for worker’s dignity, respect and fairness in the distribution of responsibilities, allowances and other privileges to employees. Culture The culture of this organisation is complicated because it does not follow a specific description. This company has the characteristics of most of Geert Hofstede’s cla ssifications of culture in the following ways. First, the goal of every investment is to make profits and use appropriate means to do so. This firm has a means-oriented culture (Hofstede’s Means-oriented versus Goal-Oriented and Employee versus Work Oriented) that ensures the practices and conditions of its employees, products and services respect the need to observe quality standards. This promotes employee, property and environmental safety measures and highlights the need to put first the interests of its stakeholders before it concentrates on making profits. Secondly, its culture outlines a strict work discipline that ensures employees respect and trust each other (Easygoing versus Strict Work Discipline). In addition, the company has fair and dignified procedures for managing the affairs of its employees and expects them to follow suit.Advertising We will write a custom essay sample on Al Mansoori Company specifically for you for only $16.05 $11/page Learn More Moreover, it ensures that its employees follow its rules regarding their relations, productivity, professionalism and commitment to work. This means that they are driven by the rules of this organisation to ensure they perform their duties according to the standards set by their employers. On the other hand, the company ensures that its workers, processes and products abide by the rules of the land where it operates. Therefore, the culture of this company is influenced by both internal and external forces. Therefore, the culture of this organisation is healthy because it gives employees equal opportunities to use their skills and experiences to improve its performance. It treats its employees fairly to ensure their welfare is protected. Open communication enables its leadership to be strong and influential in the activities of this company. This culture ensures there is a healthy and professional relationship between the company, its employees and other stakehol ders. This essay on Al Mansoori Company was written and submitted by user Tristin T. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Case Study- Problem Statement Example

Case Study Case Study Case study- problem ment Poor prediction and production planning has led to insufficiency in order fill time for the production line. The situation is evident in Meditech firm, which is a company that produces and supplies endoscopic surgical equipments. The poor prediction of the demand led to shortage of the company’s goods in the market (Meditech 22). Meditech’s products are cheaper and innovative compared to its competitors. As a result, the demand for its goods is very high in the market. However, since the firm had not planned to meet the high demands in the market, it has been experiencing enormous pressure. Each time the firm introduces new products, they are widely accepted. However, customers become disappointed and frustrated due to the firm’s poor delivery services. For instance, after ordering the company’s products, its customers have to wait for more than six weeks before getting their goods. Poor delivery services in the health system can l ead to deaths of many individuals. It is important to note that such factors destroy the firm’s reputation in the market (Meditech Surgery 18). Meditech’s inability to effectively forecast the demand for its goods is caused by the inability to track the information required to measure its forecasts effectively. The firm lacks past forecast and demand information. The poor production planning was also caused by high inventory levels. Panic ordering is also a factor that contributed to the high demand from Meditech’s goods. The delayed delivery of good makes customers to order more products than they need hoping that the firm will deliver some of their orders.Massachusetts Institute of Technology. Meditech Surgical Case. 1995. Print

AirJet Best Parts Coursework Example | Topics and Well Written Essays - 1000 words

AirJet Best Parts - Coursework Example This increases your positive cash flows for the project and ultimately resulting in higher NPV. A company which opts for incremental method of depreciation will have higher cash flows in the initial years and it will reduce by the time it reaches its expiry. On the other hand, a company which opts for straight line method will have equal positive cash flows every year. Lastly, Depreciation of $10,000 per year, with an income tax of 40%, saves $4,000 and that amount is accounted as a positive cash flow. 5. Opportunity cost is the profit forgone by not investing in a particular opportunity. It is particularly pertinent to this project as the company may have other investment opportunities which they overruled for this particular investment. (Shim & Siegel, 2008)For example, if this money was not invested in the purchase of a machinery, it may have been deposited in a bank and earn a decent enough return without any substantial risk. Moreover, this could have been distributed among shar eholders as dividend or the money could have been used to purchase any other equipment with different set of anticipated cash flows. Therefore, the cost of not depositing that money in the bank or distributing as dividend or not purchasing any other equipment is the opportunity cost of the project. 6. ... Moreover, if interest rate rises than the cost of capital will increase which will eventually lead to lower returns. In addition to the above factors, if the cash flows are not the same as expected than the whole analysis would be redundant and may result in lower or higher returns. Lastly, we have assumed that the equipment stays in working condition for the time it is with us but this is not always true. Therefore, these factors should be accounted for before taking up the final decision. Task 5: Cost of Capital 1. a) Raytheon 20 yr bond from 1998-2018 of 6.4% coupon has a yield to maturity of 4.62%. (Morningstar, 2011) b) After tax cost of debt would be: c) There could be alternates to calculating cost of debt in this case. An approximate cost of capital can be found by adding up all the interest paid last year and divide that amount by debt outstanding. Another way could be adding all weighted debt cost to get an average cost of debt for the firm. d) Yield to maturity of a bond i s equivalent to the internal rate of return earned by an investor. It is an actual estimation of future return, as it is the rate at which coupon payments can be reinvested when received is unknown. It equips an investor to compare the merits of different investment. On the other hand coupon payment doesn’t account the element of required return in it. It is difficult to infer the cost-benefit balance by looking at the coupon payment. 2. a) Raytheon beta = 0.68 Boeing beta= 1.22 Lockheed Martin beta=1.01 (Yahoo Finance, 2011) Average Beta= 0.97 b) CAPM provides linear relationship between risks associated with the return. The systematic risk involved is taken into account to provide its required rate of return. However; its assumptions do not match

Art and Materiality Essay Example | Topics and Well Written Essays - 2750 words

Art and Materiality - Essay Example However, some scholars and critiques of art settle on the 1970s as the cut-off period for the definition of the beginning of contemporary art. Contemporary art vividly integrates life because of its formalization of novel real life practices through artistry. It is widely admissible that contemporary artwork appreciates life practices by the conveyance of diverse notions that are inherent in most artworks. There are distinction between things and objects as applied in artworks but none of them solely dominates the materiality of art. Things are expressions of human relations to the world while objects express the extent of performance of the relationship expressed in an artwork. Objects, as used in art, best perform the role of an intermediary and a catalyst that communicate the assertion of the artist. In as much as different artist choose one of the two forms of materiality, objects or things, they may change from one to another. Art criticism is the comprehensive judgment of artwo rks based on diverse aspects. The vast dominance of a variety of art renders art criticism as one of the most interesting themes in exploring art and materiality. The criticism explores diverse facts about art including their qualitative judgments and determining whether artworks are objects or things. It allows the evaluation of art based on qualitative methods and an understanding of the quality of the artworks that determines the artists’ level of success. The diverse materiality aspects of visual arts addresses in art criticism include its conservation and the decorative value. The argument as to whether art is an expression that uses objects or things, however, may vary extensively. Artworks are a means of communicating ideas and thoughts of the artists. In some instances, it is to create social change and political transitions in another. Other artists, through their artworks, intend to explore the theme of social diversity among communities. Some artworks also inspire and empower historical issues through their cultural values. The role of the artwork dictates the consideration of art as an object or things. Cultural expressions, as a role of artwork would be achievable, best, by the use of objects that are representative of the culture depicted. Although the materiality of things can show value when used to express culture, artists prefer objects to things. In contemporary art, artists appreciate the existence of materiality as an important reason for their effort to explore nature and other aspects of life, in totality, through creativity. Contemporary art serves as the factor that combines human imagination to reality. The artworks of Jean Tinguely, a Swiss, attracted plausible interest in the 20th century. The exemplary manifestation of decline of modern industries and of species extinction of species remains an appreciation of things that exist in world as well as objects. The kinetic artwork that Tinguely displayed concentrated on the theme of destruction. He created artwork that displayed mechanical structures and dominated by objects that are part of human’s daily interactions. Most of his artworks experienced the predominating of the consequences of malfunctioning of objects. Chaos I is one of the most remarkable and historic arts by Tinguely. Damien Hirst’s shark forms one of the greatest artworks that attract massive numbers in most museums, to date. The controversial artwork by Hirst is unquestionably an impression of thoughts. This renders

Background history of Facebook and the expected future Essay

Background history of Facebook and the expected future - Essay Example Although Zuckerberg in Oct 2004 intended to launch the organization’s international strategy, he did not have the resources and human personnel essential to push the business to the other part of the world. In August 2005, the organization managed to expand to other institutions and anyone with an institutional e-mail address was free to register in this network (Croft, 2007). In September 2006, the organization managed to go global and any member from wherever part of the world was able to open an account with their personal e-mail address and access this social site. Facebook is a company that has continued to grow financially since its launch in 2004. At its launch, the company was valued at $500, 000 and has continued to grow in net worth. According to its 2013 financial report, the company has total equity of $15.47 billion and was ranked among one the most competitive organizations in the social network. In this year, the company registered revenue of $ 7.872 billion dollars and net income of$ 1.500 billion. The number of register users of this social network is estimated to be about 1.2 billion and the organization employs over 5,800 employees within its network (Raice, 2011). Although the social media network has continuously expanded hence increasing competition, Facebook has remained on the competitive end by attracting more clients to the network. Although Facebook was started as a social network for the college students, the social site has grown to attract clients across different market stakeholders. For instance, the organization has provided business organization with an advertising medium which they have found crucial in their marketing strategy. For this reason, the organization has managed to pull the business people into the site leading to a rapid growth of its customers. The business organizations have found Facebook as superior advertising avenue as compared to other advertising

Cooperative Movement in India | Development

Cooperative Movement in India | Development Introduction In the todays growing world Co-operatives do activities for the development of agriculture, small industry marketingandprocessing, distribution and supplies. The progress report of co-operatives in the State is very good and contribution to agricultural progress has particularly been significant. For the purpose of Green Revolution, these Co-operatives introduced various schemes for the conversion of villages into towns and also the construction of go downs. The Co-operative Movement was introduced into India by the Government to overcome the burden of debt of farmers and they can sell their products easily and can get the maximum profit. The Co-operative Credit Societies Act, 1904 was passed by the Governmentof India and rural credit societies were formed. Through the appointment of registrars and through vigorous propaganda, the Government attempted to popularize the Movement in the rural areas. Within a short period, the Government realized some of the shortcomings of the 1904 Act and, therefore, passed a more comprehensive Act, known as theCo-operative Societies Act of 1912. This Act recognized non-credit societies also. But the rural credit societies have continued to be predominant till now. Agricultural Credit/Service Societies The structure of Agricultural Co-operative credit in the Punjab State is divided into two sectors i.e. Dealing with the short-terms and medium-terms finance and the other with the long-term credit. The short-term and medium-term credit structure is based on a three-tier system i.e. the Apex Co-operative Bank at the State level, the Central Co-operative Bank at the district level and the Primary Agricultural Credit Societies at the village level. The major role of these services which is provided to the farmers is to make the funds available to the farmers for their agriculture production, for the purchase of machinery, fertilizers etc. Type of societies Co-operative Weavers society Co-operative Consumers Societies Co-operative Housing Societies Co-operative Womens Societies Co-operative Milk-Societies Problems for Co-operatives Lack of supervision leads to the misuse of the financial resources. Lack of inspection by Registrar Government is hesitating to entrust any important government work since it does not have any participation. The Co-operative Banks and other important institutions are located far away from the reach of the farmers. NABARD and RBI are not agreeing for conversion of Central and Urban Co-operative Banks. R.B.I. has also objection about the use of word Co-operative since Banking Regulation Act uses the word Co-operative Society. Wrong persons may take advantage of the situation to cheat the general public. When the Government are exploring the possibility of regulating the Non-governmental organizations having vast experience, it is doubtful as to whether the mutually aided Co-operatives in various field can give desired result. Introduction to NABARD NABARD is set up by the Government of India as a development bank for facilitating credit flow for promotion and development of agriculture and integrated rural development. It also helps in all other economic activities in rural areas, promoting sustainable rural development and for the prosperity of the rural areas. With a capital base of Rs 2,000 crore provided by the Government of India and Reserve Bank of India, it operates through its head office at Mumbai, 28 regional offices situated in state capitals and 391 district offices at districts. Present Scenario Initiates measures toward institution-building for improving absorptive capacity of the credit delivery system, including monitoring, formulation of rehabilitation schemes, restructuring of credit institutions, training of personnel, etc. Coordinates the rural financing activities of all the institutions engaged in developmental work at the field level and maintains liaison with the government of India , State governments, the Reserve Bank of India and other national level institutions concerned with policy formulation Prepares, on annual basis, rural credit plans for all the districts in the country. These plans form the base for annual credit plans of all rural financial institutions Undertakes monitoring and evaluation of projects refinanced by it Promotes research in the fields of rural banking, agriculture and rural development Functions as a regulatory authority, supervising, monitoring and guiding cooperative banks and regional rural banks Role and Functions COOPERATIVE DEVELOPMENT FUND (CDF) In pursuance with the recommendations of the Parliamentary Committee on Agriculture, Cooperative Development Fund was constituted by NABARD in the year 1992-93 under the provisions of Section 45 of NABARD Act, 1981 with a view to strengthening and providing assistance to Co-operative Credit Institutions for improving their infrastructural facilities. The initial Corpus of the Fund was Rs.10 crore which was subsequently raised to Rs.75 crore. The cumulative assistance sanctioned to cooperative institutions from the Fund for various purposes unto 31 March 2007 amounted to Rs.76.35 crore against which Rs.67.66 crore has been disbursed. National Conference of Urban Credit Cooperative Societies Saturday, 22 April, 2006, Pune (Talking Points) Dignitaries on the dais, Ladies and Gentlemen, The Cooperative Movement in India has contributed to the rural development of the country. Though the movement has developed in different States of the country not in the uniform manner, some of the States like Maharashtra, Gujrath, Karnataka, Andhra Pradesh have shown tremendous growth of the Cooperative Movement in these States. The cooperatives were considered as the balancing force between the private sector and the public sector. The advantages of the private sector and the public sector could be very well achieved through the cooperative sector and the disadvantages associated with the private sector and the public sector could be eliminated in the cooperative sector. The societies, which were promoted by the leadership having vision and who managed these cooperatives well, have become successful; whereas the cooperative societies, which suffered from the lack of dynamic leadership were mismanaged and these cooperative societies became failure. Maharashtra State is one of those States in our country, which can boast of claiming that the cooperatives in the State are managed by the elected representatives by the members and the elections do take place regularly except in few cases where there are problems of mismanagement. Out of the total number of 1.75 lakhs cooperative societies in Maharashtra there are hardly few hundred cooperative societies, where the administrators are functioning. This shows the Cooperative Movement in Maharashtra is functioning purely on democratic principles. The Cooperative Movement in Maharashtra has made tremendous progress during the last 45 years. The number of societies in 1960 was hardly 30,000 in 1960, which has gone upto 1.75 lakhs in 2005. The number of membership of all these societies increased from 42 lakhs in 1960 to almost nearing 5 crores in 2005, whereas the members capital was only 53 crores in 1960, which has increased to around 13,000 crores in 2005. Though the figures indicate that the cooperatives have made tremendous progress in Maharashtra some of the sectors in cooperatives have been highly successful, whereas some of the sectors could not make any success. The examples of successful societies are found in large number in the areas of Cooperative Sugar Factories, Dairy Cooperatives, Urban Banking, whereas almost 50% of the Primary Agricultural Credit Coop. Societies and 50% of the District Central Cooperative Banks are in a very bad financial position. The Agro Processing Cooperatives also could not make any progress, though there is a tremendous potential for these cooperatives, considering the huge production of the fruits and vegetables (production of fruits is about 100 lakh tonnes and that of vegetables is around 50 lakhs tonnes, which is likely to be doubled in the next 5 years) as well as other agricultural produce in Maharashtra. The Government of Maharashtra has recently passed various amendments in the Maharashtra Agricultural Produce Marketing (Regulation) Act, 1963, on the lines of Model Act prepared by the Govt. of India and has introduced the provisions for establishment of Private Markets, Farmer Consumers Markets, Direct Marketing, Single Licence for the Traders and the Contract Farming. These amendments will have very good effect on the growth of agro-processing sector, exports of fruits and vegetables and value added produce from agriculture and the development of retail chain management, as these sectors will be able to source the requirement of their produce directly from the farmers. This will also have good impact on large private investment coming in to agricultural sector, development of infrastructure like pre-cooling units, cold storages, cold chain for transportation of perishable produce, putting up of the processing industries etc. The employment generation in agriculture and allied sectors will also be improved. It is envisaged that because of these changes the overall economy will grow and the farmers will get better returns for their produce. This will also have the positive effect on quality and productivity improvement in agriculture. Besides 20,000 Primary Agricultural Credit Coop. Societies, 34 District Central Cooperative Banks and the Maharashtra State Cooperative Bank, there are about 25,000 Urban Cooperative Credit Societies in Maharashtra. While the Primary Agricultural Credit Cooperative Societies give loans to the farmers for agriculture and for crop production, the urban credit societies cater to the needs of the urban population, particularly to meet their requirements of credit for consumer articles. The total membership of these societies is around 1.10 crores. The share capital of these societies is around Rs.3,500 crore and their own funds amounting to Rs.5700 crore. The deposits of these societies are around Rs.10,000 crore and they have given loans of about Rs.15,000 crore. The working capital of these societies is around Rs.25,000 crore. The cooperative credit sector is operating in both Urban and Rural areas. The Urban credit societies cater to the needs, primarily, of the urban population. It also caters to the household needs of the rural population. Recently the urban cooperative credit societies in rural areas have started financing the agricultural needs of farmers. This effort was initiated and promoted by the Government by issuing the Govt. Resolution on 22.12.2005. The loans to the tune of about Rs.15,000 crore to 1.12 crore member itself speaks of volume of work of these cooperative credit societies, who necessarily reach the urban and rural masses. The presence of credit societies in the vicinity provides confidence of easy availability of funds, to both urban and rural masses. The credit societies are now intending to diversify by extending their  services such as cash transfers and other permitted banking operations. The credit societies Federation is trying to play a prominent role to have joint venture operations along with the similar international organisations. The State Federation of Urban Credit Societies in Maharashtra has decided to extend the insurance to the Depositors of Urban Credit Societies, by forming their own Deposit Insurance Scheme. This is a unique revolutionary decision and it will go a long way in building confidence of the depositors in these societies. There are 2,106 Urban cooperative Banks in the country having deposits of Rs.1.10 lakh crore. Out of these, there are nearly 650 Urban Cooperative Banks in Maharashtra, having the total deposits of Rs. 65,000 crore. The Urban cooperative Banks are also catering to both the rural and urban population. The huge membership base available for both the urban cooperative banks and cooperative credit societies must be utilized for the ultimate upliftment of both the members and the organizations. This base can be utilized as channels both forward and backward in respect of different managerial aspects such as marketing, distribution, services etc. For achieving this, both these organizations should have integrated approach in functioning and their policy framing like Rates of Interest on deposits, Rates of Interest on loans etc. It is necessary that borrowers get loans at reasonable rate of interest so that any business becomes viable and borrower is able to repay loans. The financial involvement of both the urban and rural masses in the  cooperative credit societies by way of deposits always demanded its safety. The involvement of Insurance Agencies was well solicited. However, the effort in this direction was uniquely made by the Maharashtra State Cooperative Deposit Guarantee Corporation which happens to be a cooperative society. It has to go a long way but a good start has been made to cover up 70 credit societies guarantying their deposits up to the limit of Rs.50,000/-. The consolidated effort to qualitatively strengthen the organisation and increase its scope is the need of this hour. The cooperative credit societies are facing innumerable problems some of them can be listed as follows. Accepting deposits at higher rate from depositors Huge expenses on administration. Lack of management skill Lack of training and education to the employees and Board of Directors Poor performance in recovery Loans are sanctioned without proper scrutiny These problems needs to be addressed by all the concerned with the focus on the overall quality to be maintained by these cooperative organizations. The cooperatives including the urban credit cooperative societies should function in such a manner that they have the highest operational efficiency and professional management so that they can deliver the desired results to the members and the common man. Unfortunately the professional management and operational efficiency is lacking in many societies. As I have already mentioned earlier the societies, which have been managed efficiently and have been able to serve their members and public in a most desirable manner the example of the cooperative sugar factories in Maharashtra is an eye opener to a person who looks at these societies very closely. Out of 200 cooperative sugar factories in Maharashtra almost 50% have excellent results whereas 50% of these factories are in problems. Some of the cooperative sugar factories, which are excellently managed could pay almost Rs. 1100 to 1200 per tonne as a sugarcane price, whereas many of the badly managed Cooperative Sugar Factories could not pay even statutory minimum price. For paying the statutory minimum price, these factories are required to borrow from banks by creating short margin and with the Govt. guarantee. The Govt. of India is helping these factories with the package for rehabilitation. Though this is required in the larger interest of the farmers, the sugar factories, which are performing well should also be given incentives by the Govt. of India. Same policy should be applied to the other successful cooperative societies also. The urban cooperative credit societies in the State and in the country must remember that they have to face competition with big Multi-National Banks and the Commercial Banks. These societies should therefore, be vigilant in advancing loans and in no case loans, which cannot be recovered should ever be sanctioned. These societies must adopt the modern management practices including computerization in their working, professional training to their employees and to their members of the Board and should keep their level of functioning very competitive. This only can bring success to these societies. Thank you. Jai Hind .!!! Jai Maharashtra ..!!!! Interpretation: In the above article, the man stress is on using the modern techniques of working, professional training should be given so that they can handle each and every single problem and most important all work should be done thorough computers so that the commitment of errors should be minimum. Whatever the loans provided to the farmers, the record of that and the documents should be maintained properly so that it will be easy for the working of the employees as well as for the farmers to know every single point. With this proper documentation recovery department can easily comes to know about the person from they have to collect the particular amount. Proper education training should be given so that the employees can give their 100% to the work and they should no charge higher rate for accepting the deposits. The loans which will be given to the farmers should be given after the enquiry of that particular person that whether the person really need the loan and the information he is provid ing is true or not. AGRO-INPUTS DISTRIBUTION IN AGRICULTURAL COOPERATIVES R.C.Gupta Agricultural Cooperatives in India are very actively and intimately involved in several agriculture related activities. The most important activities are the disbursement of production credit and distribution of fertilisers and other inputs viz seeds, pesticides and agricultural implements. Agricultural Cooperatives are also involved in procurement of farm produce, processing and marketing of oilseeds, Cotton, sugar, milk and milk products, distribution of essential commodities, clothes, kerosene oil and merchandise etc. Coop. movement in India started way back in 1905. Till 1939, Agricultural Cooperatives in India were distributing only the credit to the farmers. Its activities got diversified to consumer articles and also some agricultural inputs in the rural areas over a period of time. Subsequently, based on the suggestions made by different committees and commissions, the cooperatives were given a significant role in distribution of fertilisers. Currently, cooperatives are playi ng a significant role both in production and marketing of fertilisers. Cooperatives Role in Agricultural Credit Disbursement Cooperatives play a very important role in disbursement of agricultural credit. Credit is needed both by the distribution channel as well as by the farmers. The distribution channel needs it to finance the fertiliser business and farmers need it for meeting various needs for agricultural production including purchasing fertilisers. The credit needed by the farmers for purchase of fertilisers and other inputs is called ‘short term credit or ‘production credit whereas credit needed by the distribution channel is called ‘Distribution Credit. Cooperatives also play a very important role in disbursement of ‘Medium Term and ‘Long Term credit needed by the farmers for purchasing agricultural equipments viz tractors, installation of tubewells and land development  works etc. ‘ Joint General Manager(Marketing), IFFCO, 53-54, Nehru Place, New Delhi -110019 Paper presented at 13th ICA-Japan Training Course on â€Å"Strengthening Management of Agricultural Cooperatives in Asia† 1988-99 at FMDI, Gurgaon, Haryana, India, on Jan 21, 1999 In India, 78 per cent of the farmers belong to the category of small and marginal farmers. They depend heavily on credit for their agricultural operations. These farmers will not be able to adopt the modern agricultural practices unless they are supported by a system which ensures adequate and timely availability of credit on reasonable terms and conditions. Credit in India is made available to the farmers through a multi-agency network consisting of cooperatives, commercial banks and Regional Rural Banks (RRBs). However, cooperatives accounts for a large proportion of the agricultural credit made available to the farmers. National Bank for Agriculture and Rural Development (NABARD) was established in the year 1982 by an Act of Parliament and was entrusted will all matters concerning policy, planning and operation in the field of credit for agriculture and other economic activities in the rural areas. Before that, this job was being done by Reserve Bank of India itself. NABARD works for progressive institutionalization of the rural credit and ensures that the demands for credit from agriculture including the new and upcoming areas like floriculture, tissue culture, bio-fertilisers, sprinkler irrigation, drip irrigation etc. are met. The medium and long term of loans are disbursed to the farmers through Primary Land Develo pment Banks (757) who draw their finances from Central Land Development Banks (20) who in turn draw their finances from NABARD. As for the short term credit, this is disbursed to the farmers through Primary Agricultural Credit Societies (PACS-66,200) who draw their finances from Central Cooperative Banks (363) who in turn draw their finances from the State Cooperative Banks (29). The State Cooperative Banks draw their finances from NABARD. Cooperatives Role in Fertiliser Distribution: Introduction Agriculture continues to be the mainstay of Indias national economy. Its contribution to Indias Gross Domestic Product (GDP) is about 30 per cent. Nearly two thirds of the population still depends on this sector directly or indirectly. Self-sufficiency in foodgrains has been the basic objective of Indias policy on agriculture. Foodgrain production has increased from the level of 52 thousand tonnes in 1951-52 to 199 million tonnes in 1996-97. However, the foodgrain production declined to 193 million tonnes in 1997-98. The present population of the country is about 960 million and is likely to touch 1000 million by the turn of this century. To feed this level of population, India has to produce 208 million tonnes of foodgrains from the present level of 193 million tonnes which is, no doubt, a gigantic task The vital role of fertilisers in increasing agricultural production is well recognised. Since, the land man ratio is declining due to increasing population, the additional foodgrain production has to come by increasing the productivity of land under cultivation. Adoption of modern agricultural practices is the only way for increasing agricultural productivity. This calls for application of inputs like chemical fertilisers, high yielding seeds and pesticides besides use of mechanical equipments like seed-cum-fertilizer drills, sprayers, pump sets etc. Chemical fertilisers are very costly, particularly the phosphatic and potassic ones which have been decontrolled w.e.f 25th August, 1992. Urea, of course, is relatively low priced due to grant of subsidy by GOI. However, unless balanced nutrients are applied, the productivity cannot be sustained. Fertilizer Distribution Channels Fertilizers are produced/ imported at about 200 locations in the country and distributed to the farmers scattered through the length and breadth of the country in about 600,000 villages through a network comprising of private and institutional channels. Some quantities are also made available through manufacturers own outlets. Private trade accounts for about 60 per cent of the total fertilisers distributed in the country followed by institutional agencies at 35 per cent and remaining 5 percent through the manufacturers own outlets. Among the institutional agencies, cooperatives are the main agency which alone account for nearly 30% of the total fertiliser business. The total number of fertiliser salepoints in the country is 262,000; out of which about 71,000 (27%) are institutional agencies salepoints (mainly cooperatives) and the remaining 1,91,000 (73 %) are controlled by the private trade. Cooperative Channels Cooperatives are the main institutional agency in the country handling fertilizers. Cooperative network, at present, comprises of 29 state level marketing federations, 171 district level marketing societies and about 66,200 village level cooperative societies. These village level cooperative societies are generally called Primary Agricultural Credit Societies (PACS). These societies are the backbone of the cooperative marketing system. These societies are well spread in the entire country covering 97 % of the 0.6 million villages and 95 % of the farming families. The other main institutional agencies engaged in the distribution of fertilizers are State Agro-Industries Development Corporations, Commodity Federations and State Departments of Agriculture etc. They operate both through their own sale depots as well as through the private dealers network. However, their share is only marginal. The cooperative structure differs from state to state and societies at different levels (distric t/taluka/village) perform different functions in different states. Generally, the cooperative network operates through a 3 tier system. However, in some states such as Haryana, the cooperative marketing system operates on 2 tier basis, while in some others like Gujarat a 4 tier system exists. At the state level, Apex Cooperative Marketing Federations act as wholesalers; marketing societies at district/taluka level as sub-wholesalers while PACS, PAMS (Primary Agricultural Marketing Societies) at grass root level act as retailers. The function of State level Apex Cooperative Marketing Federations differ from state to state. In some states, the Federations are actively involved in fertiliser business like Gujarat, Haryana, West Bengal, Madhya Pradesh etc. and they act as the wholesalers for the entire State. In some States like Uttar Pradesh (U.P.), they are not directly involved in the fertiliser business and do the job of liaison and coordination only for which they are getting servi ce charges from the fertiliser suppliers. In U.P. , the State Federation is also doing warehousing as well as transportation job both for IFFCO and KRIBHCO (The only manufacturers in the cooperative sector). In the States where Federation is not involved in fertiliser business, the manufacturers are supplying fertilizers directly to the lower societies at the district/village level and the societies are getting full or near full distribution margin which has improved the financial health of these societies. Current Cooperative Fertilizer Distribution Status Presently, in Gujarat, Haryana, Madhya Pradesh, West Bengal, Tamil Nadu, J K, H.P. and Assam, in the cooperative sector, fertiliser supplies are made to the Apex Coop. Marketing Federations only and they act as wholesalers. Direct supplies are not there at all. Only small quantities under the special scheme like IFFCO-NCDC scheme in Haryana and IFFCO societies adoption programme in M.P. are supplied directly to the societies. In these states district level societies operate as sub-wholesalers. In the states like Punjab, Karnataka, Maharashtra, Orissa A.P. and Kerala, both the systems i.e. supply through federation as well as direct supply to the societies are prevalent. As a result, some of the societies at the lower levels are getting supplies directly from the manufacturers while others are getting from the Federations. However, in the states of U.P. and Bihar, supplies of fertilisers are made to the village level societies directly by the manufacturers. In states where state level federations act as wholesalers, the manufacturer has to deal with only one agency. Consequently, the job of sales planning, movement and stocks planning, realisation of sales proceeds etc. becomes very easy. In states where manufacturer deals with the lower tier cooperatives directly, the volume of work increases many fold and it becomes much more complex. The material has to be released to individual societies and the sales proceeds realisation has also to be done at that level only. This requires deployment of larger field force. Decentralised release system leads to establishing larger number of warehouses and correspondingly larger inventory. This all increases the operating cost. Manufacturers Own Outlets Some manufacturers viz. IFFCO, KRIBHCO, GSFC, GNFC and NFL have their own retail outlets called Farmers Service Centres or Service Centres or Farm Information Centres etc. In these outlets, agricultural inputs like fertilisers, seeds, agro-chemicals and agricultural implements etc. are made available to the farmers under one roof along with agricultural production technology literature. The main motto of these service centres is not only to provide all quality agro-inputs to the farmers but also educating them on scientific agricultural by providing technical know how in the field of agriculture. This help the farmers in increasing their agricultural p roductivity and profitability. Promotion activities are also carried out in the villages located around these centres ( within radius of 8-10 kms) which includes demonstrations, farmers meetings, soil test campaigns, crop seminars etc. In addition, social campaigns like tree plantations, medical check-up, veterinary check up etc. are also organized. They also serve the purpose additional/alternative distribution channel for the organization. A graphical presentation of fertilizer distribution channels in India the cooperatives and the private trade is given at Annexure- I. Linkage in disbursement of Production Credit and Agro-Input Distribution As already mentioned elsewhere in this paper a large number of farmers in India particularly the small and marginal farmers depend upon credit for purchase of fertilizers and other inputs. A very strong point with the cooperative is that the Primary Agricultural Credit Societies (PACS) which are involved in disbursement of agro-inputs Interpretation: Agricultural Cooperatives in India are the backbone of the cooperative system and involved in variety of function and serving the rural masses by providing credit, fertilizers, seeds, Agro-Chemicals, Agriculture Implements etc. Their role has been commendable and helped in making essential inputs availability to the rural masses. These need to be further strengthened. Conclusion: In the end we can say that these Co-operative societies plays a vital role in the growth of the rural areas as well as the growth of the Economy of the Country. These societies helps in the development of the farmers by providing funds to them for the irrigation purpose and also provide new machines for the farming so that they can produce maximum in the minimum time period and of the best quality and also they helps them in earning the good value of their produced products. Bibliography Websites: http://agriculture.indiabizclub.com/info/agriculture_cooperatives http://www.nabard.org/nabardrolefunct/nabardrolefunctions.asp http://www.nabard.org/nabardrolefunct/cooperativedevelopmentfund.asp http://www.nabard.org/developmentpromotional/developmentalinitiatives.asp http://www.maharashtra.gov.in/english/chiefminister/ccs.pdf http://www.iffco.nic.in/applications/Brihaspat.nsf/d111b7bb8d3d76bbe525656f00324885/ca039309da93bec0e5256778003cf811/$FILE/rcgica.pdf

Love And Lust In Shakespeare? :: essays research papers

Love and Lust in Shakespeare’ sonnets Shakespeare’ sonnets are on a variety of themes such as time, love, gender, politics, sexuality, law, methaphysics and many others. They express strong feelings and strong arguments. However shakespeare struggle with love and lust is evident in his sonnets. Troughout the reading of Shakespeare’ sonnets I can persieve that he is a profound admirer of beuty; and he persieves beuty of different ways. There are some kinds of beuty that he considers good for his spirit, and others that he considers bad or evil for his spirit. The beuty of the sun, earth, and sea for example are good for shakespeare; On the other hand the beuty of women is evil for him, because it persuades him to act with lust. Here initiates the dilema that causes the struggle he has with love ans lust. It seems that Shakespeare consider women as symbols of lust, since their beuty seduces men and makes them act in response to the evil desires that are inside of them - desires of the flesh -which corrup the spirit. â€Å" Two loves I have of comfort and despair, which like two spirits do suggest me still: The better angel is a man right fair, The worser spirit a woman, colored ill. To win me soon to hell, my female evil. Tempteth my better angel...and would corrupt my saint to be a devil† ( Sonnet 144, page 821, red book). The beuty of women is the cause of lust, as it is also pictured in sonnet 1, when it says: â€Å" From fairest creatures we desire increase, That thereby beuty’s rose might never die†. Another sonnet that express Shakespeare’s blame on women for being the symbol of passion is sonnet 29: â€Å" A woman’s face with Nature’s own hand painted Hast thou, the master mistress of my passion† (page 811).   Ã‚  Ã‚  Ã‚  Ã‚  Not only the beuty of women causes passion and lust according to shakespeare sonnets, but also the beuty of art seduces men to passionate and lust. In sonnet 128, the author is being seduced by the woman who is playing the instrument; however, in this case he does not feel seduced by the woman, but he is seduced by the song that she is playing:

History of African American Music Essay

The history of African American music has been characterized by a mixture among various forms of music. Country blues, urban blues, New Orleans Jazz, Bebop, big-band jazz, and rhythm and blues, have all influenced each other profoundly. These influences flowed back and forth among the various forms. But, black gospel music had only a very limited effect on popular styles, until a few church-trained artists, such as Sam Cooke and Ray Charles, began to incorporate gospel styling into their popular work. The result is usually described as â€Å"soul music,† a mix of blues, rhythm and blues, and gospel voices. But, if Ray Charles was one of the â€Å"originators† of soul music, â€Å"Aretha Franklin reshaped it,† by bringing even more of her gospel background to bear on secular love songs (Wade and Picardie 27). By combining popular elements with her stunning voice, her great musicianship, and the feeling for a song that she learned in church, Aretha became one of the greatest soul singers to ever live. Aretha Franklin is a well-known pop, R&B, and gospel singer. She has been nicknamed â€Å"The Queen of Soul† and is an internationally known artist and a symbol of pride in the African American community. Her popularity soared in 1967 when she released an album containing songs â€Å"I Never Loved a Man†, â€Å"Respect†, and â€Å"Baby I Love You. † Throughout her career she has achieved fifteen Grammy Awards, Lifetime Achievement Award, National Academy of Recording Arts and Sciences Legend Awards, and many Grammy Hall of Fame Awards. In 1987 she became the first woman inducted into the Rock & Roll Hall of Fame. Time magazine chose her as one of the most influential artists and entertainers of the 20th century. She sang at Dr. Martin Luther King’s funeral and at former President Bill Clinton’s inaugural party. Although she has all these accomplishments and awards there are other reasons that have driven Franklin to fame and landed her on the front cover of Time magazine on June 28, 1968. The reasons I believe allowed Aretha Franklin to become so successful are the following: Her family’s involvement with religion, the inspiring people that surrounded her, and the pain she suffered. It is clear that because her family’s involvement with religion would be one reason why Aretha Franklin became as famous as a Gospel singer. Some people would say that her love for religion is unbelievable, but after researching her childhood it is very believable. Her father, Reverend Clarence LaVaugh Franklin lived in Shelby Mississippi and preached while living the life of a sharecropper. As soon as he had enough money, he would move to Memphis, Tennessee to become a pastor of two churches. After a couple of years he attended LeMoyne College, and he studied Education and English Literature. With his education he was able to bring a more liberal view to his preaching’s. Then he moved the family to Buffalo, New York. When he had the resources, he moved the family again to Detroit, Michigan were he settled and became a pastor of a churched called New Bethel Baptist Church. He quickly became one of the most famous pastors in the city of Detroit. Aretha was two years old when they made their final move, she would grow up here and grab the emotion of Church and incorporate it into her music. Aretha Franklin’s mom, Barbara V. Skaggers, served as choir director and pianist. Aretha describes her mom as â€Å"a Superb singer, her voice was clear and distinctive†. (Franklin and Ritz, 6) Her parents taught her how to sing with great pride. This was a big issue because the late ‘50s, early ‘60s was a time of turmoil for African Americans. Her father especially tried to instill pride into her. He was a Civil Rights activist and he was a close colleague with Dr. Martin Luther King. With her parents keeping her involved in Church she was bound to become one of the world’s greatest singers. At around age 12, the father recognized Aretha’s talent as a singer. So he took her on the road with his traveling gospel show. This was important because it shows the kind of support Aretha received from her family. It was said, â€Å"She was a spellbinding performer at the age of fourteen. † (Franklin, 3) So her family really supported and inspired her to become a gospel singer. What also made her a great artist was that she had inspiring people all around her. Aretha grew up in Detroit which at the time was a rousing city or a city of hope for the African Americans running away from the brutality of the South. Though Detroit still had its problems such as race riots, many famous musicians grew up there. Also since New Bethel Baptist Church was so prominent, many musicians and political leaders used Reverend Franklin’s pulpit as a platform to sing or speak to the Black’s of Detroit. Aretha was introduced to classical music by Smokey Robinson’s sister Sylvia Burston. She listened to well known local DJ’s like Ruth Brown and Senator Brystal Brown. When Aretha was younger, she would ride her bike to the local park, and on her way home she would stop by a night club where you could here B. B. King perform. She says, â€Å"You could hear the soft sound of his guitar all the way to the sidewalk (Franklin and Ritz, 22). National and local political leaders would give there speeches. Speakers such as Dr. Adam Clayton Powell, Sr. , Dr. Martin Luther King, and Reverend Jesse Jackson would speak powerfully to the church. Aretha was directly influenced by Miriam Anderson, Sammy Davis, and Roy Wilkins. Detroit was overflowing with talent and speakers which I believe also contributed to Aretha’s success. Pain was probably what really drove Aretha Franklin’s success. As stated before, Franklin’s family was highly religious and was continually involved in the Church. But that doesn’t mean that she hadn’t been through a tremendous amount of pain. Early in life her mother and father got a divorce. The father was better suitable to raise Aretha and her four Siblings. The mother moved to Buffalo, New York and tried to make regular visits to see her children. She was supported her children in the best way she could, but when Aretha needed her, she still was not reachable. Matters became worst a few years later when Aretha’s mom dies of a stroke. Aretha described her mom by saying â€Å"she was the absolute lady† (Smith, 3). At age 15 she had her first child and two years later another would come. But Aretha still wanted to go out and be with friends, so her grandmother usually babysat for her periodically. In a time when Black Activism, Feminism, and Sexual Liberation were high, she needed to provide for herself. So when Aretha was old enough and was ready to start performing, she hired a man named Ted White to be her manager. He later became her husband. In the future she would divorce him for a famous actor which would end in divorce, too. Even though in 1968 to 1969, Franklin’s career was rising rapidly. She was still described by her Producer Jerry Wexler as â€Å"a person whose depressions runs deeper than the sea† (Ritchie Unterberger, 3). Then one of Franklin’s highest admirers, gospel giant Mahalia Jackson died. Right after her death a extremely emotional gospel album was released my Aretha â€Å"Amazing Grace† This record was considered to be one of the most emotional records of its time. Much of the pain that Aretha suffered was not really publicized, but still it had to be one of the reasons for her to have such a powerful voice. Aretha Franklin was a successful artist and still inspires musicians today. Her voice is still described as incredible. She has all the awards that she needs to show her talent. Works cited Franklin, Aretha, and David Ritz. Aretha: From These Roots. New York: Villard, 1999. Print. Carroll, Jillian. Aretha Franklin. Chicago: Raintree, 2004. Print.

Free Essays on Fast Food

You Are What You Eat I feel as though I know a lot about McDonald’s, but I have never sat down in the restaurant and attentively observed the site as a cultural eating environment. I consume McDonald’s and other fast-food products about four times a week, but I always use the ‘drive-thru’ because of its convenience. On a typical Saturday afternoon I entered the McDonald’s restaurant located on Main Street in Binghamton. Immediately after I walked through the glass doors my stomach was rumbling and my taste buds were stimulated. The smell of the restaurant instantly activated my appetite to such proportions that I felt as though I had not eaten in days. I entered the line and I was impressed at the speed and efficiency which with the employees handled the customers’ orders at the register. The line was moving so fast that I did not have enough time to think about what I wanted to eat. When it was my turn to order, the cashier had an expression on her face th at said, â€Å"What is taking him so long to decide what to order?† I felt very rushed and hastily ordered the ‘Big-Mac Meal.’ She then politely asked me if I would like to ‘super-size’ my meal for a quarter more, and I did so because I would have felt guilty for being cheap or just plain rude to the cashier if I said no. My individually wrapped and packaged meal arrived within thirty seconds on a tray. I chose to sit at a table that gave me a wide view of the customers and of the employees working behind the counter. The cashiers were all females in their teenage years, mechanically receiving orders and serving food to keep the line moving at a consistent pace. When the lines became long, the assistant manager, a white male in his mid-20’s, was seen helping out the cashiers. â€Å"How may I help you?† and â€Å"Would you like to super-size your meal?† were questions I repeatedly heard with the same monotonous tone of voic e. I watched little chil... Free Essays on Fast Food Free Essays on Fast Food You Are What You Eat I feel as though I know a lot about McDonald’s, but I have never sat down in the restaurant and attentively observed the site as a cultural eating environment. I consume McDonald’s and other fast-food products about four times a week, but I always use the ‘drive-thru’ because of its convenience. On a typical Saturday afternoon I entered the McDonald’s restaurant located on Main Street in Binghamton. Immediately after I walked through the glass doors my stomach was rumbling and my taste buds were stimulated. The smell of the restaurant instantly activated my appetite to such proportions that I felt as though I had not eaten in days. I entered the line and I was impressed at the speed and efficiency which with the employees handled the customers’ orders at the register. The line was moving so fast that I did not have enough time to think about what I wanted to eat. When it was my turn to order, the cashier had an expression on her face th at said, â€Å"What is taking him so long to decide what to order?† I felt very rushed and hastily ordered the ‘Big-Mac Meal.’ She then politely asked me if I would like to ‘super-size’ my meal for a quarter more, and I did so because I would have felt guilty for being cheap or just plain rude to the cashier if I said no. My individually wrapped and packaged meal arrived within thirty seconds on a tray. I chose to sit at a table that gave me a wide view of the customers and of the employees working behind the counter. The cashiers were all females in their teenage years, mechanically receiving orders and serving food to keep the line moving at a consistent pace. When the lines became long, the assistant manager, a white male in his mid-20’s, was seen helping out the cashiers. â€Å"How may I help you?† and â€Å"Would you like to super-size your meal?† were questions I repeatedly heard with the same monotonous tone of voic e. I watched little chil...

The most luxurious places for students to live

The most luxurious places for students to live Luxurious houses for students Many American universities do their best to attract the future students and make their student life unforgettable. The days of living in the cramped quarters are long gone, so now college housing has something different to offer. Students of the following universities can compare their living with a luxury vacation. They have everything for living in style while getting their degree. Let`s find out what makes the living experiences of students so unique. Osprey Fountains at The University of North Florida – Jacksonville, Florida Osprey Fountains at The University of North Florida is a new housing complex for students opened in 2009. Here you will find a convenience store, fitness center, library for studying, and video game room. But the best amenities are outside. You can take a rest in the outdoor pool or just spend some time in the volleyball, basketball or tennis courts. Osprey Fountains is the perfect place for students to come and relax after difficult classes. Price Range: $1,130 – $5,000 per semester The Metropolitan at the Fashion Institute of Design and Merchandising – Los Angeles, California The Metropolitan is the closest housing complex to the Fashion Institute of Design and Merchandising which offers students the amenities of a 5 star hotel. This luxurious â€Å"dorm† is situated in the very heart of Los Angeles and is surrounded by nightlife and shopping. A heated pool, courtyard, community lounge, private theatre, sundeck and covered spa, design and drawing rooms – everything at your disposal. Each apartment has a kitchen with GE appliances, living space, a vanity, a private balcony, and large windows. Price Range: About $1,000 per month Sontag and Pomona Halls at Pomona College – Claremont, California Sontag and Pomona Halls are super eco-friendly housing complexes for students on Pomona College campus.   They are equipped with air conditioning, electrical cut-off switches, daylight sensors and low water use fixtures. You can also find the roof top garden patio which consists of solar panels that helps heat the water. Price Range: $4,275 per Semester The Lawn at the University of Virginia – Charlottesville,   VA It is an honor for a student to live on the Lawn at the University of Virginia. This place has a rich history and the long-standing traditions. You have to get used to that fact that the door of your room should be open. Only exemplary students who strive to become scholars and leaders can have the opportunity to live in such luxurious apartments. Price Range: $6,020 – $6,170 per year North Quadrangle Residential and Academic Complex at the University of Michigan – Ann Arbor, If you are a freshman – don`t even expect to get a room here as this housing complex is extremely coveted. North Quadrangle Residential and Academic Complex offers you the private and spacious rooms for luxurious student living. Learning communities, work areas, media facilities, bike routes, a TV studio, equipped conference rooms, and lounges on every floor are among the additional facilities. Price Range:  $5,978 – $8,204 per semester Mark Shenkman Hall (formerly Ivory Tower) at George Washington University – Washington, D.C. Mark Shenkman Hall gives you the opportunity to enjoy the opulence of living in Washington while studying. This building is conveniently located and has everything that students may need. Its apartments have full service kitchens, private baths, air conditioning, wireless internet, high speed internet, and elevators. Price Range: $13,760 – $14,670 per year Founders Hall at New York University – New York City, New York This building is the newest residence hall of New York University. It has 26 stories that gives students the opportunity to have the room with the amazing view on the city. Here you will find the spacious rooms with adjoining bathrooms, private libraries, open area communal rooms, and the courtyard. Due to the perfect location near the Union Square Subway, students can easily get to their classes and the rest of the city. Price Range: $6,792 per semester University Village Suites at Kennesaw State University – Kennesaw, Georgia Only freshmen can live in the University Village Suites. Each apartment has a shared bathroom, a mini kitchen, and a built in bar with stools. You will never find yourself starving as the in house Peace Cafà © and Hoot Restaurant always have something delicious to offer. An art gallery, a computer lab, community kitchens, study rooms, lounge areas, and laundry rooms are among the community amenities. Price Range: $585 – $660 per month The Units at the University of California, Berkeley – Berkeley, California The Units at UC Berkeley are the housing complex for undergraduate students. The apartments are equipped in the typical dorm style – beds, desks, and dressers. It is the view that makes this place really luxurious. Students can make use of a central fitness facility, a laundry facility, and a diner. Price Range: $6,363 – $8,512 Hub at Tuscon at The University of Arizona, Tuscon – Arizona The Hub at Tuscon is a luxurious place for students of The University of Arizona. Its building amenities are really spectacular – fully equipped rooms and kitchens, fitness, spa, gaming, executive meeting rooms, grilling gazebo, sand volleyball court, and hammocks. The rooftop pool is its main attraction. Price Range: $1,490 – $5,405 – per unit, per month

Language containing distinctive musical features Assignment

Language containing distinctive musical features - Assignment Example They institute an introduction into the song’s chorus. Key among such is rhyme. The ab, ab rhyme pattern evident at the end of every line helps develop the rhythm in the song. Additionally, the placement of stress in specific parts of the four sentences enhances the development of the distinct sound pattern as well. The sonic structure of the sentence enhances the message it conveys. Furthermore, the structure has distinct allegory connected strategically to Marlboro thus enhancing its effectiveness in commercials. The repetition in both phrases in the sentence helps develop a definitive rhythm. The sentence has both factual and cultural connotations thereby enhancing its effectiveness in adverts. The literal meaning of the sentence earns it legitimacy in the advert. The need for cultural association validates the use of the sentence in songs as Kanye West does in one of his songs. The musician varies stress in the sentence besides infusing it in an effectively structured stanza in which in enhances the rhythm of the music through rhymes, allegory and repetitions among other stylistic devices. The words in the sentence have synonymous sound patterns a feature that enhances the rhythm of the line in a stanza. The sentence is a composition of culturally familiar products. The use of such is strategic in order to improve the consumption of the song. The audience readily identifies with the products thereby comprehend the message in both the line and the

Advertisement Genre Essay Example | Topics and Well Written Essays - 750 words

Advertisement Genre - Essay Example Paying a view to the current market, the use of this implicit and explicit sexually-oriented ads looks to be popular with regards to parity products that are in extensive competition for the attention of customers. In advertising, the use of sex possesses a significant managerial, social, and public policy implications. Of course, the implications hinge on the desired women portrayal in contemporary society. The models of showcasing or women strutting around in scantily clad outfits, as well as ensembles, will trap viewers' attentions mostly the male demographic. Making use of those techniques as revealing clothing, intimate conditions, as well as suggestive poses, imply that the seductive ad campaigns targeted to the present generation of individuals who are not ashamed of nudity, sultry themes, and risquà © references. From the sensual shoe campaigns all through to the soaking wet models making promotions to fragrances, the seductive ad campaigns make use of sexual adverts as well as suggestive themes for the importance of making an impression to the viewers. These seductive ad campaigns bring about attraction to the individuals who are drawn to enticing as well as attractive imagery. As argued by Bordo, sex sells as observed in the Calvin Klein’s ads Bordo says men are attracted to women when they are almost naked. Therefore, when a woman is half dressed, she knows that she will attract men. This has forced women, designers, to implement women cladding that will make them sexy and attractive to men.